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  • Thumbnail for Cognition : the limit to organization change : a case study of Eastman Kodak
    Cognition : the limit to organization change : a case study of Eastman Kodak by Simon, Noah Yong

    The following thesis examines an incumbent firm affected by change. It seeks to deepen the understanding of the dynamic capabilities model by proposing cognition and not previous resource deployment is the limit of change. Two similar companies, Eastman Kodak and Polaroid will be compared during the shift from film to digital photography to determine what separated the two companies.