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  • Thumbnail for Review : The social factor : innovate, ignite, and win through mass collaboration and social networking
    Review : The social factor : innovate, ignite, and win through mass collaboration and social networking by Lakatos, Holly

    Holly Lakotos reviews the book, "The Social Factor: Innovate, Ignite, and Win through Mass Collaboration and Social Networking." This book written by Maria Azua, IBM's vice president of Cloud Computing Enablement, seeks to demystify these tools and other social networking applications. Although the work purports to describe “how to choose and implement the right social networking solutions” in reality, it is an introduction to social networking concepts that may help librarians improve information literacy efforts across all patron groups.